What days should you keep in mind for your government social media content calendar? 

We’ve heard each year how helpful government social media professionals found our earlier editions, and now, we’re delighted to announce the release of our new and improved downloadable observance calendar roundup for 2024!

Here’s how to download.

This resource is a roundup of some of the observed days happening in 2024 you might want to consider building content for — or be mindful of — when planning your content calendar for your government social media accounts. Some days are serious, some heartwarming, others fun and many are sobering reminders of where we’ve been. We encourage you to always research the meaning of observed days, double check dates and listen to not only what’s happening on social media, but also in your greater community, before posting.

Please keep in mind that this is not meant to be a full list of observances and we encourage you to check with your state/county for any area-specific days or with your peers in our GSM Facebook Community Group or free GSM network. Other helpful resources for additional observances include List of National Days, National Today, Ready.Gov’s Preparedness Calendar, NWS Awareness and Preparedness Calendar, or the United Nations List of International Days and Weeks.

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Best communicate with the public you serve and get connected with fellow socialgovs by registering for the 2024 Government Social Media Conference happening in Palm Springs, California or virtually from wherever you are! Join our free network for bi-weekly Government Social Media Chats or professional association for member-only webinars. Sign up for our newsletter to get the latest updates on training, events and more.